About us
We are a cooperative of growers and strive for sustainable success for our members. We connect growers and buyers and work together with all parties in the floriculture sector, so that the sector continues to grow.
Our cooperative company
Royal FloraHolland is a cooperative organization of and for growers. Together we form a solid foundation for the development of the floriculture sector.
Our vision, mission and strategy
We create a solid foundation on which growers, buyers and third parties in the sector work together for sustainable success.
Sustainable and healthy future
Our sustainability mission is a future-proof floriculture industry with respect for people and the environment.
About us
Who we are, what we do
Who we are, what we do
We are a cooperative of growers and strive for sustainable success for our members. We connect growers and buyers and work together with all parties in the floriculture industry, so that the sector continues to grow.
Our vision, mission and strategy
Our vision, mission and strategy
We are a cooperative of growers. We connect growers, buyers and third parties. In this way we create a solid foundation on which all players in the sector can work together for sustainable success in the global floriculture market.
Strategic Themes
Strategic Themes
We think it is important to keep our members and customers well informed. That is why we keep extensive files on important strategic themes.
Access to international trade
Access to international trade
The international trade in flowers and plants is increasing. A trend that will continue in the coming years, partly thanks to the digitization and virtualization of the floriculture world.
Trade fairs in floriculture
Trade fairs in floriculture
Trade fairs are the ideal place to discover trends, hear the latest news, meet new people and reconnect with acquaintances.
Social awareness
Social awareness
Attention for people, the environment and social issues. We believe that is responsible business. This attention is important to us and is reflected in our daily work.
Our code of conduct
Our code of conduct
Together we continuously work on the development of our organisation. We do this according to 'Our Way of Working': reliable, result-oriented, collaborative and innovative.
