In this update, our interim CEO, David van Mechelen, looks back on the past month and looks ahead on behalf of the Royal FloraHolland (RFH) management team.

In early March this year, several gerbera suppliers began using the new reusable Fc555 flower bucket. Since then, more than 600,000 buckets of flowers have entered the supply chain and users, like FM Group, are very enthusiastic.

To keep services secure, stable and future-proof, Royal FloraHolland will discontinue a number of outdated EDI services by 1 September 2026. These concern messages for price information during the auction (V-EPT), daily statistics with average prices (DAGSTA),