Launch of innovative flower bucket Fc555

After a period of intensive preparations, today, 2 March 2026, we are officially launching the new reusable flower bucket Fc555. Filled with the product gerbera aqua (on water), the first transactions have been completed. What does the further roll-out of our new flower bucket look like?

Every day, we work to improve our logistics services and increase efficiency in the supply chain wherever possible. With the introduction of Fc555, we are significantly reducing supply chain costs and taking another step towards making packaging use in the floriculture sector more sustainable.

First deliveries on Fc555 by Colours of Nature
Michel Duijvesteijn (commercial manager at Colours of Nature and in the picture) wants to start using the Fc555 as soon as possible. He explains:” Selling flowers in retail is a profession. Colours of Nature was created to optimally serve the retail channel and take care of everything related to gerbera.’ We have five members who grow gerbera’s all year round at nine farms in the Netherlands. In total, our farms produce 240 million mini gerbera’s annually. This makes us the largest supplier of gerbera’s in Europe. Together, we supply a carefully selected range of gerbera’s. In order to meet the needs of retailers, not only is the range important, but also a high degree of efficiency. The transition from Fc996 to Fc555 means less handling in our gardens, as the support shelving is no longer necessary when we use Fc555. This also means less storage space is required at our farms. Our tests have also shown that the risk of damage is reduced in the new packaging. We are delighted that we can now start using this new reusable flower bucket as the first product group. “

Phased roll-out 
We have opted for a phased introduction per product group to guarantee sufficient availability, even during busy periods. Use of product groups other than those released is therefore not permitted.

First, we will continue to expand the use of Gerbera Aqua in phases over the coming period, followed by Gerbera Diamond. The release of this second group is currently planned for around June 2026. More information will follow once the final date has been confirmed. Other product groups will follow the summer of 2026.

Want to know more?
See the page about Fc555 for more information. Do you have any questions or are you interested in using the Fc555 for your product group? Please contact our Client Contact Centre.