Awards and trends at Europe's largest… | Royal FloraHolland
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Awards and trends at Europe's largest floriculture fair

October 9, 2024

Preview Trade Fair Aalsmeer 2023 24

For three days, the Royal FloraHolland Aalsmeer physical hub will be the epicentre of the floriculture sector. From 5 to 7 November 2024, Trade Fair Aalsmeer will be held: two halls with 600 exhibitors will be full of flowers, plants, novelties, innovations, and products for floriculture.

The approximately 20,000 visitors to Europe's largest floriculture fair are decision-makers from importers, exporters, transporters, supermarkets, garden centres, DIY stores, and florists. Breeders, growers, media, and value-added companies will also attend. Last year, a third of the visitors were of international origin.

Inspiration and networking
Trade Fair Aalsmeer is a networking and inspiration event for the floriculture sector. More than 600 exhibitors and more than 20,000 visitors offer excellent opportunities to catch up, make new contacts, and do business. The map is now available: take a look at it here and find out who you can meet these days.

Discover the finalists of the Glass Tulip Award
This year, the Glass Tulip Award will again be awarded for the best market introduction in cut flowers, concepts, houseplants, and garden plants. The finalists are growers who have developed an innovative product or concept in the past year. At the Trade Fair Aalsmeer, you can admire the innovative products and concepts in the novelty greenhouse at the Royal FloraHolland stand. Check out the finalists and vote for your favourite before October 21st!

Sustainable innovations for the Greenovation Award
Royal FloraHolland stimulates innovation and sustainability with the Greenovation Award for the most sustainable product or concept. This year, 11 finalists are competing for the prize. The floriculture sector is embracing fast-growing sustainable developments, which is promising for the future. The winner will be determined by both a professional jury and the public, who can vote online. Which finalist has the best innovation? Vote before October 27th!

Green Walk
Did you know that 53% of all grower exhibitors at the Trade Fair Aalsmeer are FSI-certified? You can recognise them by the green sign with a heart on it.

You can find more information about the fair on the Trade Fair Aalsmeer website . The visit to the fair is free of charge. Sign up in advance, to save time!