Floriday MyShop: A smart solution for exporters and end customers

More and more buyers are choosing Floriday MyShop to give their end customers easy access to a wide range of products under their own control. For A. Timmermans & Zonen BV, this is the ideal way to better serve its customers and automate the ordering process.

Digitization is playing an increasingly important role in the horticultural sector. Rick Timmermans, a third-generation member of the family business A. Timmermans & Zonen, sees it as a necessary step to continue delivering quality in a market where timing is crucial. 

Digitization as a necessity
The family business, active since 1959, primarily supplies Belgian garden centers. In a market where timing and quality are crucial, Rick Timmermans sees digitization as indispensable. "It makes our work more efficient and reliable," he says.

More convenience, less manual work
With Floriday MyShop, end customers can order from a current selection, including auction pre-sales supply. All orders are processed directly into their own software package. This means less manual work, fewer errors, and a better overview. For A. Timmermans, this is a major step forward. According to Rick, the time savings are the most important advantage: "Everything is immediately entered into the system — it just works well." Approximately 90% of orders are now automated. Customers appreciate the convenience and transparency.

Advice to fellow buyers
Rick's tip: just get started. "The switch to Floriday is less daunting than you might think. You'll quickly experience the benefits."

Want to know what Floriday MyShop can do for your business?
Discover the possibilities of MyShop and read more about it in the Floriday Helpcenter.