Photo guidelines for plants

A photo is representative when what is pictured on it is identical to what is being auctioned. This could concern:

• Colour(s) and composition.
• Sales unit/packaging.
• Number of items per package.
• Whether individual packaging is visible (with or without sleeve).
• Stage of maturity at the time of auctioning.

Your photos must comply with the following general rules:

• If the plant is wider than it is tall, supply a landscape photo.
• If the plant is taller than it is wide, supply a portrait photo.
• Background and base have the same colour and are white or light grey. For white or pastel flowers, always choose light grey.
• The plants occupy about 2/3 of the photo and are located in the middle.
• The photo is not too dark. Ensure there is sufficient (day)light.
• It is a JPEG format.
• The maximum photo file is 5 MB.

If you take pictures of plants in a package, the following also applies:

• Tip the tray or box forwards so the plants at the front and the back are visible.
• Place one plant to the left of the tray (if the plant is supplied in a sleeve, then this plant should be without a sleeve).

Some examples of plants in a package:

Plant in a package with a sleeve

Plant in a package without a sleeve

Arrangement in a package

Hanging plant in a package

These guidelines also apply for decorative articles.

When taking photos of plants without a package, the following rules apply:

• Place one plant to the left of the tray (if the plant is supplied in a sleeve, then this plant should be without a sleeve).
• Place a ruler to the left of the plant.

A few examples of photo's of plants without a package:

Plant without packaging or sleeve

Plant without packaging in a sleeve

Hanging plant without packaging

When taking photos of mixed plants in a package, the following rules apply:

• Place one plant to the left of the tray (if the plant is supplied in a sleeve, then this plant should be without a sleeve).
• Take a clear photo of the range in the mixture (all of the different colours, types or cultivars).

Some examples of mixed plants in a package:

Mixed plants in a package without a sleeve

Mixed plants in a package with sleeve

These photo guidelines also apply to decorative articles and arrangements. When taking photos of plants on mixed trolleys or mix per shelf, the following additional rules apply:

• A clear photo of the trolley, showing how it is loaded.
• The photographed trolley should fill the frame.
• A photo of a shelf must be of the top shelf, to give a better overview of the product.
• A clear photo of the range in the mixture (colours, types of cultivars).
• Photograph the assortment in the same way as the distribution on the shelf. For example: from left to right and from front to back.

A mixed trolley can consist of different products on each shelf, or each shelf can have a different product. The photos of these mixed trolleys can be supplied in the following ways:

Photo of a mixed trolley, complete trolley or CC container:

Photo of a mixed trolley or complete trolley

Photo of mix on each shelf