Flora Spring Expo is coming!

On March 18 and 19, 2026, we will host the very first edition of the Flora Spring Expo. This brand-new trade fair by Royal FloraHolland offers growers and (international) buyers from the floriculture industry (flowers and plants) the opportunity to meet in person, do business, and get inspired. The event will take place in stylishly decorated aluminum halls at our RFH outdoor location in Aalsmeer-East (on part of the logistical ‘container yard’). Check out the 3D impression as well!

Why this new trade fair?
Debby Blewanus (Team Lead Central Team, Events and Visitor Center):
“Royal FloraHolland aims to organize — in addition to the Trade Fair Aalsmeer in autumn — one major trade fair in spring (the Flora Spring Expo). The goal is to bring our members together with an (international) professional audience on an attractive, physical trade floor. The reason behind this is that in recent years we have seen a decline in interest for participation in smaller, existing trade fairs. Growers are making well-considered choices due to often shrinking marketing budgets. Buyers have also become selective about which fairs they attend, given the large number of options. We look forward to welcoming growers and (international) buyers to our Royal FloraHolland (outdoor) hub in Aalsmeer!”

More information: www.floraspringexpo.com

Questions: Events@royalfloraholland.com