African growers on their membership at Royal FloraHolland

The world around us is changing rapidly. At Royal FloraHolland, we are moving with it. Whether you are a grower, buyer, member, or colleague, together we are building a strong cooperative and a bright future. Through inspiring stories from members at home and abroad, we will show you how we are working towards that.

In this article: four Kenyan growers talk about their experience as Royal FloraHolland members.

Santosh Kulkarni from PJ Dave Flora Ltd
The Kenyan farm PJ Dave Flora Ltd is known globally for its high-quality roses. They have been using Floriday through Royal FloraHolland for four years. Operational director Santosh Kulkarni: "It's a good international platform: to clearly showcase our wide range of offerings as well as to attract new customers." Read Santosh's story.

Riya Bunty Shah from Bloomingdale Roses
In this video, Riya Bunty Shah of Bloomingdale Roses shares her experiences as a Royal FloraHolland member. She discusses international services such as Floriday and Global Sourcing Services (GSS) but also addresses the logistical challenges of cross-border trade. Watch Riya's story.

Andrew Wambua from Mzurrie Flowers Group

Being visible with your products, getting a fair price and finding new customers more easily. According to Andrew Wambua of Mzurrie Flowers Group, these are three major advantages of the Floriday digital platform. In the video, he also talks about their experience with Global Sourcing Services (GSS). This international service enabled Mzurrie Flowers Group to enter the US market. Watch Andrew's story.

Yvonne Tirop from Sian Flowers Group

In the video below, Yvonne Tirop from Sian Flowers Group explains how they work with Royal FloraHolland in various global markets, such as Europe, the Middle East, Australia, Asia and Africa, to optimise their direct and clock sales through Floriday and tackle the challenges in their global logistics processes. Watch Yvonne's story.

Simplifying dealmaking together with you: that is important to us as a cooperative. All the growers' personal stories can be found on this page.