Register for the Trade Fair Aalsmeer!22 October 2019
The Trade Fair Aalsmeer is the epicentre of the floriculture sector on 6, 7 and 8 November. With an exhibition area of no less than 25,000 m2, 20,000 products and 700 exhibitors from the Netherlands and abroad, the Trade Fair Aalsmeer is the international floriculture fair you don't want to miss. Growers, breeders and traders will be presenting their novelties and special flowers and plants to a wide audience. Discover, admire and network during the Trade Fair Aalsmeer.
The three-day event, bringing the world's largest selection of plants and flowers under one roof, offers exciting new products, innovative design, smart merchandising concepts and a high-quality educational programme. The exhibition, located in three halls, each with its own entrance, is expected to amaze 20,000 visitors from the moment they enter the 25,000 m2 exhibition floor.
The Royal FloraHolland House
The Royal FloraHolland House occupies a central position at the Trade Fair Aalsmeer. Here, presentations will be given about topics such as internationalisation, sustainability, innovation and digitisation. These are important topics for Royal FloraHolland and the floriculture sector. There will also be trend and inspiration workshops, novelties and Floriday, Royal FloraHolland's digital platform, will be present at the fair to provide visitors with all the information they need about this infrastructure. The Trade Fair Aalsmeer is home to the most important floriculture companies in the sector. A trade show such as the Trade Fair is one of the best ways to raise brand awareness and inform a targeted audience about products. More and more companies are recognising this importance and are responding to it in a targeted manner.
A full exhibition hall
As always, bookings for this year's Trade Fair Aalsmeer have been strong in recent months. As a result, 400 potted plant growers, 200 producers of fresh cut flowers, 45 breeders, a dozen flower wholesalers and a further 80 suppliers have taken up 100% of the available space. A unique feature of the Trade Fair Aalsmeer is that it is a targeted floriculture event. Most of the exhibitors are growers, so it promises to be a sumptuous and colourful fair.
Innovation continues to play an important role in the floriculture sector, which is noticeable. The Greenovation Award, which has replaced the Best Stand Award over the past two years, recognises companies that have shown exceptional leadership and performance in protecting the planet and its people. Royal FloraHolland's Sustainability Committee, consisting of Auke Boerma, Piet Briët and Stefanie Miltenburg, has selected 11 nominees in two categories: product and concept. They will announce the winners at an award ceremony scheduled for 6 November at 4.00 pm. You can vote for the Greenovation awards until 31 October.
The Trade Fair Aalsmeer is the perfect opportunity to immerse yourself in the world of flowers and plants. You can still register for the Trade Fair Aalsmeer.
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