Royal FloraHolland members agree on new rates08 December 2017
The members of Royal FloraHolland have voted in favour of the new rates and contribution for 2018. CFO Steven van Schilfgaarde emphasised that the rates proposal is the product of extensive consultation with the members.
Prior to the vote, there was a heated discussion among the members and between the members and the management board. The result of the vote was 73% in favour of accepting the proposal.
Our calculationtool (on My Royal FloraHolland) gives you insight into what the change will mean for you as a supplier. You enter your sales details, and the outcome presents an estimate of your current rate and the rate according to the new proposal. This will give you an idea of the impact of this new membership and rate structure so you can evaluate it.
Priorities for 2018
In his clarification, Steven van Schilfgaarde talked about the necessity for a new rate structure. It is required to ensure the commitment of members across the entire cooperative. In 2018, with Van Schilfgaarde as CEO, the focus will lie on expanding Floriday, the digital platform for the horticultural sector. Other priorities include the Integrated Logistical Management programme and improving the daily service provision.
Jack Goossens, chair of the Supervisory Board, reviewed the conclusion of the Cooperative 2020 programme, which has resulted in the Members' Council pilot. When designing and setting up the Members' Council, the members were intensively involved through meetings. "I believe that later we shall conclude that Cooperative 2020 was the start of reinventing Royal FloraHolland for the 21st century," said Goossens.
Departure of Lucas Vos
Lucas Vos looked back at the past four years as CEO, and paid special attention to the Royal FloraHolland 2020 strategy. At the end of his speech, he thanked everyone for their teamwork in the past four years, and he wished everyone in the horticultural sector a flourishing future.
During the GMM Joris Elstgeest was reappointed for a last term. Supervisory director Cees van Rijn was not eligible for re-election. In his place Pascal Visée was appointed. He will be chair of the audit committee.
About Royal FloraHolland
With 100,000 transactions daily and thousands of varieties of flowers and plants, Royal FloraHolland is the international marketplace and knowledge partner contributing to the success of growers and their customers. Royal FloraHolland has an annual turnover of €4.6 billion and 4,291 members, of whom 615 are foreign members. There are around 2,500 customers. In 2016 a total of 12.5 billion flowers and plants were sold. Currently, there are 38 auction clocks distributed over 5 locations (Aalsmeer, Eelde, Naaldwijk, Rijnsburg, and Veiling Rhein-Maas).
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