Who we are, what we do

Who we are
Flowering the World Together, Planting Seeds of Opportunity for our Members. That motto is the reason for our existence, for why we are a cooperative.
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Our vision, mission and ambitions
In 2020 floriculture will flourish. Together with our members and their customers we make the world a more beautiful and healthier place, full of beautiful flowers and plants.
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Sustainable, healthy future
Sustainability is a boundary condition for a healthy future.
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Policy topics
We would like to be transparent when dealing with members and customers.
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Gateway to international trade
International trade in plants and flowers is growing. This trend will continue for the coming years, thanks in part to the digitisation and virtualisation of the horticultural world.
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Social awareness
Paying attention to people, the environment and social issues is what we call responsible entrepreneurship. We feel this attention is important, and this is reflected in our daily work.
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Facts and figures
Royal FloraHolland in numbers.
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Trade fairs and events
Trade fairs and events are the perfect place for the horticultural sector to gather and are interesting for growers and customers alike.
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